Hey there! 🙋♀️ Ready to dive into the deep end and pitch to businesses that have swum through the Shark Tank?
#Episode 2 of the Series: 📝 15 Unexpected Places to pitch as UGC creator
These businesses are often well-funded and looking to scale, so your approach needs to be both professional and compelling.
When I first pitched to a Shark Tank business, I focused on a unique selling point that resonated with me. For instance, I pitched to a sustainable clothing brand by suggesting a series of Instagram stories featuring real customers sharing why they love the eco-friendly fabrics. The brand loved the idea, and we saw a huge boost in social media engagement and customer loyalty.
Here’s how you can craft a pitch that’ll make them take notice:
🦈 Understanding Shark Tank
First off, these businesses are:
- Ambitious: They’ve got big dreams and the drive to achieve them.
- Resourceful: They know how to make the most of their investments.
- Growth-Oriented: They’re always looking for ways to expand and improve.
📌 Crafting Your Perfect Pitch
Step 1: 🏊♀️ Dive Deep into Research
Learn everything you can about the business:
- Product and Services: Understand what they offer and what makes it unique.
- Founder’s Vision: Get to know their story and goals.
- Shark’s Involvement: Know which Shark invested and what their expectations might be.
Step 2: ✨ Personalize Your Approach
Make your pitch stand out with personal touches:
- Mention Specific Achievements: Point out milestones or features that impressed you.
- Connect with Their Vision: Show that you understand and share their passion.
Step 3: 🌟 Highlight Your Value
Show them what you bring to the table:
- Boost Engagement: Use real user stories and testimonials to create compelling content.
- Build Trust: Showcase authentic experiences to attract more customers.
- Drive Growth: Help them scale with strategic UGC campaigns.
💌 Example Email Pitch for Shark Tank businesses
Subject: Let’s Elevate [Business Name] with Engaging UGC!
Hi [Founder’s Name],
I hope you’re having an amazing day! 🌟 My name is [Your Name], and I’ve been following [Business Name] since your incredible appearance on Shark Tank. I was particularly impressed by [specific achievement or feature] – it’s clear you’re making waves in [industry or market].
Your journey and the support from [specific Shark’s name] are truly inspiring. As a UGC creator, I specialize in crafting content that not only resonates with audiences but also drives engagement and builds trust.
Value Proposition I’ve noticed [Business Name] has garnered a lot of positive attention since Shark Tank. By leveraging user-generated content, we can:
- Increase Engagement: Share real customer experiences and testimonials.
- Build Trust: Highlight genuine stories that potential customers can relate to.
- Drive Growth: Create shareable content that expands your brand’s reach and boosts sales.
Here’s a peek at my portfolio [link to portfolio]. For example, I worked with [similar product/industry], where we saw a 30% increase in user engagement and a significant boost in sales through targeted UGC campaigns.
Call to Action I’d love to discuss how we can create a tailored UGC strategy for [Business Name]. How about we schedule a call next week to explore this further? I’m confident that together, we can take your brand to new heights.
Looking forward to the possibility of collaborating with you!
Best wishes, [Your Name] [Your Contact Information] [Your Social Media Links]
Remember:
- Be Authentic: Genuine enthusiasm and understanding of their brand will shine through.
- Show Real Value: Highlight how your UGC can solve their problems and help them grow.
- Follow Up: A polite follow-up can make a big difference if you don’t hear back initially.
Go ahead and make those pitches count! 🎉 You’ve got this! And if you need any more tips or have questions, feel free to reach out.
🌸 Additional Tips
- Professional Follow-Up: If you don’t hear back, follow up professionally after a week. Reiterate your enthusiasm and willingness to discuss further.
- Be Prepared: Have a detailed plan ready to discuss during your meeting, including specific content ideas and strategies tailored to their brand.
- Highlight Adaptability: Emphasize your ability to adapt to their evolving needs and provide ongoing value.
🦈 50 businesses that have appeared on Shark Tank:
They’re all businesses that need marketing!! Get pitching!!
- Scrub Daddy – The smiley-faced sponge that became a huge hit.
- Tipsy Elves – Fun and quirky holiday-themed apparel.
- Bombas – High-quality, comfortable socks with a charitable mission.
- Ring – Innovative video doorbell and home security system.
- Squatty Potty – Toilet stool designed to improve bathroom posture.
- Simple Sugars – Natural skincare products.
- Wicked Good Cupcakes – Gourmet cupcakes in a jar.
- Groovebook – Photo book subscription service.
- ReadeRest – Magnetic eyeglass holder.
- Breathometer – Portable breathalyzer for smartphones.
- Cousins Maine Lobster – Lobster food truck franchise.
- Lollacup – Spill-proof sippy cup for kids.
- FiberFix – Super-strong repair tape.
- Lumio – Foldable, modern lamp.
- Grace and Lace – Fashionable lace boot socks and accessories.
- Kodiak Cakes – High-protein pancake and waffle mix.
- Ten Thirty One Productions – Haunted hayride experiences.
- Bantam Bagels – Mini stuffed bagels.
- Cheekd – Innovative dating service using business cards.
- Drop Stop – Gap filler for car seat crevices.
- Zipz Wine – Single-serving wine glasses.
- Chirps – Chips made from cricket flour.
- Pipcorn – Miniature popcorn snacks.
- Rugged Races – Organizers of mud runs and obstacle races.
- Bottle Breacher – Handcrafted bottle openers made from recycled bullets.
- Groove Life – Silicone rings designed for active lifestyles.
- Nuts ‘N More – Protein-packed nut butters.
- Doorbot – Early version of the Ring video doorbell.
- Baker’s Edge – Unique brownie and lasagna pans.
- Coolbox – Smart toolbox with built-in speakers and power outlets.
- Bubba’s-Q Boneless Ribs – Ready-to-eat boneless ribs.
- Titin – Weighted compression wear for fitness.
- Mission Belt – No-hole belts with a ratchet system.
- Bee Sweet Lemonade – Lemonade sweetened with honey.
- R. Riveter – Handbags made by military spouses.
- Freshly Picked – Stylish and durable baby moccasins.
- Sworkit – Personalized workout app.
- Biaggi – Foldable luggage.
- Sleep Styler – Hair rollers that dry and style hair overnight.
- Sunscreenr – Device that shows where sunscreen has been applied.
- Vibes Hi-Fidelity Earplugs – Earplugs designed for concert-goers.
- The Bouqs Company – Farm-to-table flower delivery service.
- Nohbo – Single-use, eco-friendly shampoo balls.
- SmartGurlz – Dolls with STEM-focused coding capabilities.
- Rugged Maniac – Obstacle race event company.
- Power Practical – Portable energy products.
- Hug Sleep – Compression blankets for better sleep.
- Made in America – Patriotic-themed merchandise.
- Hungry Harvest – Delivery service for rescued produce.
- Shark Wheel – Innovative square skateboard wheels.
These businesses have gained visibility and success through their appearances on Shark Tank, offering a diverse range of products and services.
